Dating the right stuff

A special breed of single might instead be drawn to Farmers (“Because city folks just don’t get it”).

For help finding and getting a feel for various dating sites, check out resources from Real Simple, Online Dating Sites.net, Consumer Search, and Consumer Rankings. Don’t assume right away that someone who misses out on a supposedly key quality (like height) should automatically be eliminated as a prospect.

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And while you can’t put a price on love, you can at least try to spend your money on dating sites in the smartest way possible.

Whether it’s picking a T-shirt from a range of 20 different colors, or finding an online match among thousands, “choice overload” has been proven to lead people to make worse choices.

In studies, people tend to make smarter, more sensible picks when selecting from a smaller batch (6 to 10) compared to dozens or options.

A team of researchers led by Eli Finkel, a professor of social psychology at Northwestern University, decided to test the claims of dating sites by comparing the likelihood that users would not only find, but also stick with their “online soul mates” for the long haul.

Their study, published in op-ed, concludes that even though as many as 25 million people per month seek matches through online dating services, these individuals are no more likely to find their soul mates than people who hook up with partners through conventional methods—singles bars, blind dates, friends of friends.

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